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    Nikita Cikaluk: Smart LinkedIn Targeting Allows for Leads With 90% Conversion
    Ann-Kristin Kruuk
    • May 16
    How-to

    Nikita Cikaluk: Smart LinkedIn Targeting Allows for Leads With 90% Conversion

    According to LinkedIn’s Sophisticated Marketer’s Guide to LinkedIn, 94% of B2B marketers use LinkedIn as a content distribution channel....
    Ruta Pole on Why LinkedIn Doesn't Work for Omniva
    Ann-Kristin Kruuk
    • May 16
    How we do marketing

    Ruta Pole on Why LinkedIn Doesn't Work for Omniva

    Ruta Pole, Omniva's long-standing head of marketing and one of the TOP 20 most valued marketing managers in Latvia, will be speaking at...
    Liudas Rimkus (SEB): Good Content Creators Can Become Presidents
    Ann-Kristin Kruuk
    • Feb 17
    How we do marketing

    Liudas Rimkus (SEB): Good Content Creators Can Become Presidents

    Liudas Rimkus started his journey at SEB back in 2004. Once employed as the B2B marketing manager, Liudas has moved through the ranks to...
    WhatsApp Rules B2B Communication in Dubai
    Hando Sinisalu
    • Dec 1, 2021
    Trend report

    WhatsApp Rules B2B Communication in Dubai

    “Forget long emails - nobody reads them,” said Ege Devon, the Chief Representative Officer of Enterprise Estonia organisation in Dubai...
    Bird Buddy: How to Raise 10 Million Dollars for a Product that Doesn’t Exist
    Ann-Kristin Kruuk
    • Nov 30, 2021
    Company story

    Bird Buddy: How to Raise 10 Million Dollars for a Product that Doesn’t Exist

    What if I’d tell you that for just over 150 euros you could buy a birdhouse which would capture all your cute feathered guests, identify...
    Ilze Folkmane on Why Printful Is Running a Free Business School
    Ann-Kristin Kruuk
    • Nov 23, 2021
    How we do marketing

    Ilze Folkmane on Why Printful Is Running a Free Business School

    For Ilze, it all started with her love for writing. Going from a place where she had to google the term “content marketing” prior to her...
    Interview with Timotej Gala, deputy CEO, Httpool
    Ann-Kristin Kruuk
    • Oct 14, 2021
    Company story

    Interview with Timotej Gala, deputy CEO, Httpool

    Every marketer in the CEE region (and beyond) has probably heard of Httpool, the company you need to call when your Facebook ad account...
    Podcast episode two: Timotej Gala on How Httpool Filled the Niche Between Big Tech and Advertisers
    Ann-Kristin Kruuk
    • Oct 13, 2021
    Podcast

    Podcast episode two: Timotej Gala on How Httpool Filled the Niche Between Big Tech and Advertisers

    Every marketer in the CEE region (and beyond) has probably heard of Httpool, the company you need to call when your Facebook ad account...
    Case Study: How Sage Got Bossy on TikTok (UK)
    Ann-Kristin Kruuk
    • Oct 5, 2021
    Case study

    Case Study: How Sage Got Bossy on TikTok (UK)

    Sage is a cloud-based business management solutions provider, managing entrepreneurs’ needs from accounting to payroll. Sage is one of...
    Podcast episode 1: It Takes Two Years to Build Your Reputation on Linkedin
    Ann-Kristin Kruuk
    • Sep 23, 2021
    Podcast

    Podcast episode 1: It Takes Two Years to Build Your Reputation on Linkedin

    We kick off our first season with the brilliant John Espirian, a relentlessly helpful LinkedIn nerd, B2B content writer, LinkedIn...
    Personal Profile Beats Company Profile on LinkedIn
    Ann-Kristin Kruuk
    • Sep 13, 2021
    Essence

    Personal Profile Beats Company Profile on LinkedIn

    Content Marketing, Engineered by Wendy Covey “Don’t Be Boring” with John Espirian (technical copywriter and the author of Content DNA)...
    Social Media Mismanagement Is a Big Issue for B2B Companies
    Hando Sinisalu
    • Sep 13, 2021
    How-to

    Social Media Mismanagement Is a Big Issue for B2B Companies

    Had an interesting conversation with Matija Martek, former Marketing Team Lead @Mediatoolkit, currently Head of Digital Marketing at...
    About  
     

    Marketing Parrot is your destination for fresh content on B2B marketing. Previously known as Best of Global Digital Marketing, we've now set our focus on the challenging world of business-to-business. 

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    Any hot tips on recent B2B marketing? Interested in speaking at our events? In need of a personalised training? Whatever it is - we're happy to hear from you.

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    Trainer, consultant, journalist and a passionate explorer. Connect with Hando on LinkedIn and get even more insight on trends and happenings in the B2B sector. 

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