Podcast episode 6 with Ansis Egle: At World Expo, Proper Preparation Delivers an ROI of 800%

Updated: Jan 20

Today, we’re having a chat with Ansis Egle, a seasoned marketing professional and if we may say so ourselves - the king of World Expo. Ansis was the brains and muscles behind Latvian pavilions in Shanghai (2010), Astana (2017) and most recently Dubai (2020). Safe to say, Ansis is one of the best experts on how to promote your company or country at the World’s biggest trade show. We talked about the do’s and the don’ts of Expo, how to create buzz, highlight your product and somehow even ended up touching upon the topic of agency models and startups.

Follow Ansis on LinkedIn: www.linkedin.com/in/ansisegle/ Hando's LinkedIn handle: www.linkedin.com/in/b2bcontentexpert/