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How to reach high profile customers in the US with email marketing
Interview with Ieva Salina, Global Head of Marketing @ Caljan.
Dec 11, 2025


CASE STUDY: What to expect from a cold email campaign? Specific examples and benchmarks
Interview with Sander Aavik, co-founder of the agency vDisain.
Dec 2, 2025


How To Reach Decision-Makers Using Email and DMs: Lessons from Annika Ljaš Eilat
As Managing Partner at Exponential and one of the most experienced startup marketers in Estonia, Annika Ljaš Eilat has helped companies secure Fortune500 accounts, seven digit startup investments, and press coverage from Bloomberg to Forbes. Her approach? Thorough homework, being useful and keeping emails extremely short.
Sep 1, 2025


Evaldas Mockus: At Omnisend, Talking to Customers Isn’t Optional
Evaldas shares Omnisend's strategy for measuring the effectiveness of long-term marketing efforts like podcasts and events, and discusses the company's focus on the SMB market rather than large enterprises.
May 20, 2025


The Fall of Webinars and 5 More B2B Trends From the Baltics
In this second edition, we switch to a more hands-on approach in order to determine the practices that still drive results.
Feb 11, 2025
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