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Mariliis Beger (Pipedrive): Localisation Key to Global PR Success
Pipedrive’s story takes us back to the year 2010, when founders Urmas Purde and Timo Rein spotted a gap in the CRM market. Having trained tens of thousands of sales professionals for companies like Coca-Cola and Nissan, Urmas and Rein realised that there is no proper sales management tool that caters to the needs of people doing the actual selling. With more manpower on board, Pipedrive , one of Estonia’s seven unicorns, was born. Today, they operate 10 offices in 8 countrie
Jan 12, 2022


The Magic Formula: Global PR Lessons from TransferWise (Wise) and Bolt
Powered by the rapid rise of social media giants and an additional boost from the pandemic, our media consumption has become more globalised than ever before. Wise men have said that global media attention will automatically attract local attention. The doors to global PR are spread wide open but you need to have the right tools to navigate this huge media space. Marek Unt has worked with the best of them. First as the Head of PR for Estonia’s very own fintech superstar Tran
Nov 4, 2021
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