Marketing Parrot

Our contributors in Hungary, Romania, Croatia, Slovakia, Lithuania, Estonia, Slovenia and Czech Republic interviewed over 30 B2B decision makers to identify the top challenges for B2B marketers in Central-Eastern Europe. 1. The need to improve marketing efficiency in the time of crisis “The biggest threat for 2023 is the economic crisis. We will have to see to what extent it will affect our marketing budget and in turn, how to adapt our campaigns to that budget,” shares Alina

What if I’d tell you that for just over 150 euros you could buy a birdhouse which would capture all your cute feathered guests, identify the species and provide a feed of incredible nature photography. Impressive? Well, look no further because this product is about to hit the market and it’s the brainchild of Slovenian start-up called Bird Buddy . Bird Buddy had gathered no less than 10 million dollars across different crowdfunding platforms prior to producing even a single b

EXPO 2020 Dubai is an impressive cultural and business event that will take place from October 1, 2021, to March 31, 2022 in Dubai under the main theme “Connecting Minds, Creating the Future”. During the six months of the exhibition, EXPO 2020 is expected to attract 25 million visitors. 192 countries compete for global attention at Dubai Expo - how to stand out? Hando shares his highlights from the pavilions of Balkan and Baltic countries. In a cluttered environment and with

Skyrocketed by the rise of social media, marketers all over the world have embraced video content as an exceptionally engaging format, guaranteed to capture viewers’ attention across various platforms. However, many struggle to bring their idea to proper execution. In the midst of modern media clutter, high quality production is more crucial than ever. And even if you succeed in production, without proper distribution - it’s just a waste of resources. So what makes video so a

Every marketer in the CEE region (and beyond) has probably heard of Httpool , the company you need to call when your Facebook ad account has been blocked or if you need help with Twitter or LinkedIn advertising. Part of Aleph Holding company, Httpool represents leading digital media platforms in over 30 markets in Europe and Asia. Timotej Gala , the deputy CEO of Httpool, has played an integral part in the company's explosive growth ever-since the early 2000s. This interview