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The State of B2B Marketing in Croatia in 2022
IT probably isn’t the first thing you’d think about when someone would mention Croatia. You might think of the clear blue sea, delicious...
Jan 3, 2022


B2B Customers Use 10 or More Channels to Interact with Suppliers
Here is the brief summary of McKinsey & Co-s latest B2B Pulse research. It clearly shows that B2B buying decisions have moved online. 94%...
Jan 2, 2022


Cannes Lions to Finally Shed Spotlight on B2B Marketing
After years of disregarding B2B as a serious creative playground, Cannes Lions has finally announced that a new Creative B2B Lions Award...
Dec 13, 2021


Gideon Brothers: To Succeed in Business-to-Enterprise, One Needs to Sell to Hundreds
Gideon Brothers, one of the hottest tech companies in Croatia, is paving the road to the widespread use of robotics and software...
Nov 5, 2021


Interview with Justin Zehmke, Head of Content at EstateGuru
Hailing all the way from South Africa, Justin Zehmke is a familiar face on the Estonian marketing scene. Justin, once part of the content...
Oct 27, 2021


Content is not King. Distribution is.
This week’s scoop comes from episode two of Pipeline by Dave Gerhardt. Dave had a chat with Ross Simmonds, the Founder and CEO at...
Oct 18, 2021


Interview with Timotej Gala, deputy CEO, Httpool
Every marketer in the CEE region (and beyond) has probably heard of Httpool, the company you need to call when your Facebook ad account...
Oct 14, 2021


Case Study: How Sage Got Bossy on TikTok (UK)
Sage is a cloud-based business management solutions provider, managing entrepreneurs’ needs from accounting to payroll. Sage is one of...
Oct 5, 2021


Create Once, Distribute Forever
The B2B Marketing Leaders Podcast with Dave Gerhardt. Conversation with Ross Simmonds (@thecoolestcool) is the Founder & CEO of...
Sep 13, 2021


Do You Have a Podcast? No? You're Insane
Really exciting dialogue from the DGMG podcast about the value of podcasts! Dave Gerhardt (DG) is a B2B marketing leader & widely...
Sep 13, 2021
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