B2B conference with honest success stories from Baltic B2B marketers.
You’ll hear award-winning case studies that don’t just show the shiny results but also the rough patches along the way: what went wrong, what clicked, and what changed everything.
Five companies from different sectors will open up about how they actually do marketing – what they’ve tried, what failed, what’s stuck, and how they keep sales and marketing moving in the same direction.
It’s a mix of data, mistakes, small wins, and real lessons. Think of it less as a conference segment and more like swapping war stories with smart people over coffee.
09.30 - 10.00 Registrations & Coffee
10.00 - 11.00
Case Study: We Posted Consistently for 365 Days – Here’s How Many Clients We Got / David Blinov, CEO of Precis Finland
11.00 - 11.30
Case Study: How Estonian IT and Manufacturing Firms Break Into European Markets Using “Boring Ads” / Urmet Seepter, Exponential
11.30 - 12.00
Driving Growth with Marketing / Skomantas Rukuiža, Head of Marketing at Scandagra
12.00 - 13.00 Lunch
13.00 - 13.30
Case Study: Selling Forestry Equipment in Asia with Smart Marketing – What Actually Works / Ieva Johnsson, CEO of Sit Right Latvia
13.30 - 14.00
Case Study: B2B Export Marketing / Neringa Petrauskaite, We Are Marketing
14.00 - 14.30
Case Study: Selling 100,000-Dollar Equipment to Us Companies Through Digital Channels / Ieva Salina, Caljan
14.30 - 15.00
My Life Lessons in B2B Marketing: What to Copy and What to Avoid / Hando Sinisalu, Founder of Marketing Parrot
15.00 - 15.30
Keynote: What Can LinkedIn Teach You About B2B Marketing: Recent Research Findings / Göran Sällvin, Head of LinkedIn Nordics
15.30 Ends

Keynote: What Can LinkedIn Teach You About B2B Marketing: Recent Research Findings / Göran Sällvin, Head of LinkedIn Nordics

Case Study: We Posted Consistently for 365 Days – Here’s How Many Clients We Got / David Blinov, CEO of Precis Finland
David is the founder of The F Company, a B2B marketing agency now part of Precis. He helps leading B2B companies turn marketing into a revenue driver instead of a support function.

Driving Growth with Marketing / Skomantas Rukuiža, Head of marketing @ Scandagra
Experienced Marketing Leader with a strong background in the agricultural sector, covering feed, crop protection, fertilizers, seeds, machinery, and digital solutions.
Recognized among the Top10 CMOs in Lithuania (2025)
Urmet specialises in helping companies grow internationally through digital marketing.
He recently managed a digital marketing project in Estonian tech company Helmes, handling everything from strategy to campaign execution. His strategy and daily optimisation boosted international leads from just 5 per year to 70, with ROI of 20X on ad spend, generating around 15 million in sales.

Case Study: Selling Forestry Equipment in Asia with Smart Marketing – What Actually Works / Ieva Johnsson, CEO of Sit Right Latvia
Ieva Johnsson is the CEO of Sit Right Latvia, a leading exporter of forest and industrial machinery. She brings extensive experience in international B2B sales and export strategy, having previously held senior roles at Orkla and served as Export Sales Director at Laima. Ieva is known for driving growth in demanding markets, building high-performing sales teams, and helping Baltic companies expand successfully across Europe and beyond.

Case Study: B2B Export Marketing / Neringa Petrauskaite, We Are Marketing
Neringa Petrauskaite, Strategist and Partner at B2B marketing agency We Are Marketing, is a well-known B2B marketing and communications expert who is especially valued among law firms and LegalTech companies.

Case Study: Selling 100,000-Dollar Equipment to Us Companies Through Digital Channels / Ieva Salina, Caljan
Ieva leads global marketing at Caljan, a Danish company that specialises in logistics automation. Their main markets are Denmark, Germany, and USA. Her work centers on helping the company navigate new segments and strengthen lead nurturing across long sales cycles. She’s passionate about collaborative marketing–sales processes and using CRM insights in a way that feels useful rather than complicated.

My Life Lessons in B2B Marketing: What to Copy — and What to Avoid / Hando Sinisalu, founder of Marketing Parrot
Hando Sinisalu has over 20 years of experience in B2B marketing and has organized marketing events in more than 30 countries. His main skill, or “superpower,” is blending marketing with journalism.

Case Study: How Estonian IT and Manufacturing Firms Break Into European Markets Using “Boring Ads” / Urmet Seepter, Exponential
Registration
For a group offer (3+ participants), please contact us directly.
Early bird
(until December 20 incl)
150 EUR + VAT
Regular bird
starting from December 21
250 EUR + km
Frequently Asked Questions
What is Parrot B2B Conference?
Parrot Vilnius is a one-day B2B marketing conference happening on 12 February. It gathers Baltic and Nordic B2B marketers to present honest case studies and actionable strategies for growth. The program features award-winning examples, research-backed insights from LinkedIn, and practical stories from companies in technology, manufacturing, and export-focused industries. Participants learn how teams generate leads, build demand, improve sales alignment, and refine their marketing processes. The aim is to give B2B professionals a realistic picture of what works in marketing today, including common mistakes and lessons you can apply immediately. Ideal for marketers, sales teams, founders, and revenue-focused leaders.
I filled out the registration form, but didn't receive a confirmation.
Firstly, when filling out the form, make sure your contact details are correct. A success message appears under the form if the registration is confirmed. A confirmation email will be immediately sent out to the email address indicated in the form. If you haven't received an email within 5 minutes, check your spam folder. In case you suspect a possible typo in the email address, don't hesitate to submit the form again. You will not be billed twice.
I filled out the registration form, received the confirmation and would like to make changes to my registration.
You are very welcome to reach out to us directly.
I filled out the registration form, received the confirmation, but not the invoice.
We don't tend to send out invoices immediately and it might take up to a couple of weeks for the invoice to arrive. Your place at the conference will be automatically reserved when you fill out the registration form and is not correlated with invoicing. A confirmation email will be immediately sent out to the email address indicated in the form. If you haven't received an email within 5 minutes, check your spam folder. In case you suspect a possible typo in the email address, don't hesitate to submit the form again. You will not be billed twice.
I signed up at the last minute and have yet to receive and settle the invoice. Can I still come to the event?
Don't worry, your place will be reserved and the rest worked out after the event.
I have received the confirmation, but no ticket. Where do I get the ticket?
There is no virtual or physical ticket. Entry to the event is list-based and you just have to tell us your name to receive a badge.
I signed up a month ago, received the confirmation and invoice, but no additional information about the event.
We aim to keep our email communication insightful, yet minimal. Make sure to sign up for our newsletter to be up to date with the latest. Subscriber or not, a comprehensive memo will be sent out to all guests 2-3 days before the event. Make sure to check the spam folder as filters have been getting tighter and tighter. Your place at the conference will be automatically reserved when you fill out the registration form and is not correlated with invoicing. A confirmation email will be immediately sent out to the email address indicated in the form. If you haven't received an email within 5 minutes, check your spam folder. In case you suspect a possible typo in the email address, don't hesitate to submit the form again. You will not be billed twice.
I signed up and have paid the invoice, but am unable to attend. Do I get a refund?
We will fully refund your ticket if you notify us at least 14 days before the event. Tickets are non-refundable within 14 days of the event. Please reach out to us directly for a refund.
Venue to be announced

Information about venue.
Contacts