Top 10 Challenges for CEE B2B Marketers in 2023
Our contributors in Hungary, Romania, Croatia, Slovakia, Lithuania, Estonia, Slovenia and Czech Republic interviewed over 30 B2B decision...
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- Aug 30, 2022
Laura Kaziukoniene: LinkedIn Is Our Most Powerful Networking Tool
Super Garden is a Lithuanian company that specializes in the manufacture and commercialisation of freeze-dried products; a technique...
- Aug 23, 2022
Julius Bieliauskas: On How to Strike the Right Note on LinkedIn
Julius Bieliauskas is a content specialist with 5 years of experience in the e-commerce and entertainment industry, mainly working with...
- May 16, 2022
Nikita Cikaluk: Smart LinkedIn Targeting Allows for Leads With 90% Conversion
According to LinkedIn’s Sophisticated Marketer’s Guide to LinkedIn, 94% of B2B marketers use LinkedIn as a content distribution channel....
- May 16, 2022
Ruta Pole on Why LinkedIn Doesn't Work for Omniva
Ruta Pole, Omniva's long-standing head of marketing and one of the TOP 20 most valued marketing managers in Latvia, will be speaking at...
- Feb 17, 2022
Liudas Rimkus (SEB): Good Content Creators Can Become Presidents
Liudas Rimkus started his journey at SEB back in 2004. Once employed as the B2B marketing manager, Liudas has moved through the ranks to...
- Feb 2, 2022
Personal Brands Are Stronger Than Corporate Brands in Legal Services Industry
Back in 2013, the ban on advertising legal services was lifted in Estonia and law firms felt both pressured and a relieved to finally get...
- Jan 2, 2022
LinkedIn is Used by 96% of B2B Content Marketers
Happy New Year! For starters, here are some B2B content marketing stats from Ahrefs. 43% of B2B marketers have a documented content...
- Dec 20, 2021
Nemanja Zivkovic: Communities Are the Backbone of B2B Relationships
Nemanja Zivkovic is a familiar face on the Serbian marketing scene. Previously engaged in NGO organisations, Nemanja moved to digital...
- Sep 13, 2021
Personal Profile Beats Company Profile on LinkedIn
Content Marketing, Engineered by Wendy Covey “Don’t Be Boring” with John Espirian (technical copywriter and the author of Content DNA)...
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