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33 B2B Marketing Lessons by David Blinov
David Blinov is a man who can tell you everything about B2B marketing. Running his own B2B growth marketing agency, The F Company, David...
Jun 6, 2023


Be Greedy When Others Are Fearful
In difficult times like today, marketing costs are the first to be hit.
Apr 17, 2023


Our Company Doesn’t Need Marketing
This article explores the importance of employer branding for B2B companies and the significance of social media in recruiting young talents
Apr 3, 2023


On Why the Next 100 Years Will Be the B2B Century
Peter Weinberg and Jon Lombardo from the B2B Institute, a think tank at LinkedIn that studies the laws of growth in B2B, have pinned...
Sep 28, 2022


Why You Cannot Trust Analytics
Happened to watch a really good webinar by Finnish B2B marketing expert David Blinov. He has created the "Dark Funnel" model and...
Feb 16, 2022


B2B Customers Use 10 or More Channels to Interact with Suppliers
Here is the brief summary of McKinsey & Co-s latest B2B Pulse research. It clearly shows that B2B buying decisions have moved online. 94%...
Jan 2, 2022


Hubspot CEO: Customer Experience is the Number One Thing that Businesses Should Focus on for Success
Sourced from the Secret Leaders podcast where the guest is CEO and founder of HubSpot, Brian Halligan. Founded in 2006, HubSpot has grown...
Dec 13, 2021


Content is not King. Distribution is.
This week’s scoop comes from episode two of Pipeline by Dave Gerhardt. Dave had a chat with Ross Simmonds, the Founder and CEO at...
Oct 18, 2021


Construction Companies Don't Need Marketing. Wrong!
This time the piece of wisdom comes from Dirt Talk by BuildWitt podcast with the guest Marcus Sheridan, the author of "They Ask, You...
Oct 4, 2021


Personal Profile Beats Company Profile on LinkedIn
Content Marketing, Engineered by Wendy Covey “Don’t Be Boring” with John Espirian (technical copywriter and the author of Content DNA)...
Sep 13, 2021
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