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Top 10 Challenges for CEE B2B Marketers in 2023
Our contributors in Hungary, Romania, Croatia, Slovakia, Lithuania, Estonia, Slovenia and Czech Republic interviewed over 30 B2B decision...
Jan 13, 2023


On Why the Next 100 Years Will Be the B2B Century
Peter Weinberg and Jon Lombardo from the B2B Institute, a think tank at LinkedIn that studies the laws of growth in B2B, have pinned...
Sep 28, 2022


Laura Kaziukoniene: LinkedIn Is Our Most Powerful Networking Tool
Super Garden is a Lithuanian company that specializes in the manufacture and commercialisation of freeze-dried products; a technique...
Aug 30, 2022


Julius Bieliauskas: On How to Strike the Right Note on LinkedIn
Julius Bieliauskas is a content specialist with 5 years of experience in the e-commerce and entertainment industry, mainly working with...
Aug 23, 2022


Arturas Zatulinas (Elektrum): B2B Client Acquisition Is Ruled by Sales
Troubled by the ongoing crisis, the energy sector is heating up now more than ever. Elektrum (part of Latvenergo group) is one of the...
Aug 19, 2022


Annika Ljaš: On How to Get Featured in Leading Business Media
Skeleton Technologies is an Estonian company that develops and manufactures ultracapacitors. They power energy savings in automotive,...
Aug 16, 2022


Božena Petikonis-Šabanienė: Every Second Company Struggles to Fill Open Positions
Božena Petikonis-Sabaniene is an innovative leader with over 15 year’s experience in HR business solutions. She has been leading the...
Aug 11, 2022


Gallery: B2B Marketing and Sales Seminar in Riga
Early in June, we were delighted to launch our new B2B marketing and sales seminar series in Riga. On June 8th, more than 40 B2B...
Jul 14, 2022


Liliana Ozolina (EY Baltics): Our Ambition Is to Become the World’s Most Favoured Employer
Liliana has more than 20 years' worth of communications experience under her belt, including leading marcomms for Mercedes-Benz General...
May 29, 2022


Rolands Puhovs: B2B Companies Treat Marketing as Some Kind of Voodoo Science
White Label is a brand strategy firm, focused on B2B brands. Most exporting strategy agency with 65% international work and highest...
May 29, 2022
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